Zurich Innovating a Better Life Event Educational App delivered for the AFA Conference

OVERVIEW

Zurich recently attended the Association of Financial Advisers National Conference on the Gold Coast. The AFA National Conference is the largest and most anticipated event for the Association of Financial Advisers. The conference attracts significant interest among advisers, licensees, product manufacturers and industry professionals.

THE BRIEF

Zurich Australia briefed Applause Digital to design and develop a stand-alone iPad application that could be used throughout the conference to educate advisers on Zurich’s digital strategy. It was also anticipated that the application’s use was to be extended past the conference duration and updated on a regular basis.

THE OUTCOME

Applause Digital developed a new digital experience, engaging advisers and forming a powerful new learning tool to support Zurich’s digital strategy titled Innovating A Better Life.

We combined the use of animation, video, lightbox imagery and content to present information. This application was built on a template structure which allowed easy updates.

Applause Digital used Edge Animate to design and animate all of the different sections of the application. We then video’ed our presenter on a green screen and cut him into the application sections. The video presenter introduced each section topic before the end user worked their way through the content.

Overall the outcome was a success and the application is being used on an ongoing basis.

PROJECT REQUIREMENTS

Digital Strategy, Educational Strategy, Stakeholder Support, Application Design and Prototype, App Concept, User Interface Design, Animation, Illustrations, 3D Models, Video Capture, App Development and Programming, Prototypes, App Build and App Publishing, Analytics.